Indoor Signage

The Benefits of Indoor Signs

Why is custom indoor signage so important to Columbus businesses? There are a number of powerful benefits to using indoor signs. These reasons help explain why indoor signage is so prevalent across offices, restaurants, residential communities, and other buildings you encounter on a daily basis. Although it can be easily overlooked, businesses that are mindful of their indoor signage are aware that the right interior messaging can be just as powerful as the outdoor sign that got them in the building.

Indoor signs are beneficial because they help with:

  • Branding: Indoor signs help you achieve brand consistency and reinforce your branding and messaging over and over again in strategic locations. From including your logo on promotional signage to ensuring it’s prominent behind the counter or near the entryway, or including your company’s values in a prominent area for new recruits, there are countless ways that indoor signs can reinforce your brand and let people know what you are all about.
  • Advertising and Promotions: Advertising isn’t just for new customers who have never visited your business before. It is important to get your message out to existing customers and new visitors as well. And there’s no better customer to sell to than a customer that is already in your establishment. Indoor signs make great advertising opportunities and enable you to promote special offers, new products, seasonal items, and other items to customers once they’re in your business.
  • Informational Signage: Signage can be brief, or it can be detailed and explanatory. Think of indoor signage at your doctor’s office that provides details on wellness best practices or provides tips for combatting COVID-19. These detailed information displays can answer important questions and provide additional information that may be missed otherwise. Indoor informational signs can keep guests entertained while they wait, save your office staff time by providing routine information, and improve the user experience by keeping customers informed.
  • Seasonal Decorations and Interior Design: Signs can help change the look of your interior space. They are perfect for changing the decor of your space on a seasonal basis or helping achieve your theme for an upcoming event or holiday. Instead of spending a lot of money on an entire interior design overhaul, a few well-designed and well-placed signs can do the trick for you. They are also easy to store and reuse in the future.
  • Wayfinding and Directional Signage: Is your space easy to navigate? Feeling lost is uncomfortable and can instantly change the impression of a customer’s visit. Indoor signs can be used to direct the way and help customers find what they are looking for without having to ask for help. The right interior signage should be intuitive and effortlessly enhance the experience of visiting your establishment.
  • ADA Compliant Signage: Adequate accessibility is a concern for many individuals, and providing access is a requirement for facilities that need to comply with laws like the Americans with Disabilities Act (ADA). From identifying accessible parking spots to posting restroom signs complete with Braille, accommodation is a must.

Types of Indoor Signs

Indoor SignageWe produce a variety of indoor signs at our Columbus print shop. Including, but not limited to:

Make a Lasting Impact with Custom Indoor Signs

Indoor signage serves many roles, from guiding visitors to showcasing new offerings. Whether it’s simple, informative signs or eye-catching displays, the key is to focus on the customer experience. Effective signage should engage and inform, seamlessly blending with your brand’s message. At The Printed Image, we excel in creating indoor signs that make a strong impression and align with your budget. Elevate your space with signage that speaks volumes about your business.

Your Columbus Indoor Sign Experts

The Printed Image is more than just a local print shop. We are a full-service commercial print and marketing service company with a graphic artist on staff capable of managing projects from concept to delivery. We can handle all of your indoor sign needs in the Columbus area. We serve a variety of customers from multiple industries and have a proven track record of superior customer service. Contact us today to discuss your custom indoor sign needs and to request a quote.

Get a Quote for Your Project!

Make a lasting impression with The Printed Image. Request a quote for your project today!